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So OpenAI is testing ads, Apple signed a billion-dollar AI pact with Google, and Meta wants compute at a scale only governments usually touch. But the question no one’s asking is: Who controls the next phase of AI?
What's on FIRE 🔥
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AI INSIGHTS
OpenAI is rolling out ChatGPT Go worldwide for $8/month - images, memory, uploads, fast access. And now the big shift: ads are coming to the free and Go tiers.
How the test works:
Ads sit only at the bottom of answers
They appear only when relevant
They’re clearly labeled and easy to remove
No ads for users under 18
No ads near health, mental health, or politics
Your chat data stays private and is never sold
Pro, Business, and Enterprise stay fully ad-free.
Early examples include recipe chats showing a sponsored Harvest Groceries item or travel chats showing a cottage listing. OpenAI says ads will stay separate from answers and won’t influence responses.
Why it matters: This is the start of a real “AI ad market” inside the most trusted chat app. If OpenAI gets it right, ads keep ChatGPT cheap - or free - and push the next wave of AI commerce. If not, trust breaks fast. It’s a small test, but the direction is clear: AI assistants are becoming ad platforms, and today’s rules will shape how fair this future is.
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AI SOURCES FROM AI FIRE
1. Ultimate guide to new "Ralph Wiggum" Agent tricks making Claude 10x better. It builds features overnight using a simple loop. No more staring at screens all day long, try it
2. How to use Google Whisk for perfectly consistent AI characters every time. Stop fighting with random faces. This is a underrated Google's model
3. Exactly how I build winning Ecommerce stores from simple ideas with AI from zero. This deep research method fixes bad products & secures most reliable ones
FIRE RECAP: BIGGEST AI NEWS THIS WEEK
🟦 OpenAI will begin testing ads for U.S. adults and rolled out ChatGPT Go, an $8/month mid-tier plan with much higher limits and GPT-5.2 Instant access.
🍏 Apple signed a multi-year deal to run the new Siri and “Apple Intelligence” on Google Gemini, a partnership reportedly worth ~$1B/year.
⚡ OpenAI and SoftBank are each investing $500M into SB Energy to build a 1.2-GW Texas data center for the Stargate project - pushing AI deeper into energy infrastructure.
🏗️ Meta announced Meta Compute, aiming to scale its AI infrastructure to tens (eventually hundreds) of gigawatts - doubling down on infra as its long-term moat.
💊 OpenAI launched ChatGPT Health, agreed to acquire Torch for ~$100M, and immediately faced regulatory backlash over safety and medical-advice risks.
TODAY IN AI
AI HIGHLIGHTS
💼 Elon Musk is pushing for $134B from OpenAI and Microsoft, arguing they made “wrongful gains” from his early support. Trial kicks off in April.
🌎 ChatGPT Go is now global at $8/month in the US, offering 10× more messages and uploads. Free and Go tiers will soon begin testing ads.
🌐 Perplexity’s $34.5B Chrome bid was a strategic move to protect Chromium, the open-source base of its Comet browser, as lawsuits threaten its model.
🧮 Terence Tao published a deep dive on GPT-5.2 helping solve Erdos Problem #728 - the first Erdos problem cracked by an LLM.
🖥️ Chinese AI teams are trying to rent Nvidia’s Rubin GPUs from overseas clouds, but new US rules and latency may hold back large-scale training.
💰 AI Daily Fundraising: ClickHouse raised $400M in its Series D, hitting a $15B valuation as demand for real-time AI analytics keeps rising. The round was led by Dragoneer with support from Bessemer, GIC, and Index Ventures. The company now serves 3,000+ customers, including Meta, Tesla, Sony, Capital One, and Airwallex.
NEW EMPOWERED AI TOOLS
👩💻 Cowork turns Claude into a digital coworker, assigning tasks to files instead of endless chat.
🎙️ Sled lets you run coding agents from your phone with voice, keeping code local and private.
♟️ Chessmaster AI offers AI-powered chess training, combining coaching with 70 progressive skill levels.
🔒 Colloqio is on-device AI, working offline with full privacy and zero cloud dependency.
AI CHART
Anthropic compared 2 big task clusters in its new “economic primitives” report: software development and personal life management.
🕒 Complexity: Humans need 3.3 hours for coding tasks, 1.8 hours for personal tasks. Claude still needs ~15 minutes of collaboration for both.
🎓 Skills: Software dev requires ~13.8 years of education; personal tasks need ~9 years. Users can solve 96% of personal tasks alone, but only 82% of coding tasks.
💼 Use: Software dev is 64% work-related; personal tasks are 17%. Overall: 46% work, 35% personal, 19% coursework.
🤖 Autonomy: Both tasks give Claude ~3.5/5 autonomy.
✅ Success: Claude completes 78% of personal tasks, 61% of software dev tasks.
Personal tasks are easier; technical work is where users rely on Claude most.
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